Hello!
I'm Pranav M. Menon

Crafting Experiences as a Product & UX/UI Designer

Crafting Experiences
as a Product & UX/UI Designer

Crafting Experiences as a Product
& UX/UI Designer

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Designer with 4+ years of experience designing scalable digital products across B2C eCommerce, B2B SaaS platforms. Skilled in

UX research, information architecture, interaction design, and design systems, with proven ability to translate complex business

requirements into intuitive user experiences. Experienced in end to end product design from discovery to delivery, collaborating

with cross functional teams to drive conversion growth, operational efficiency, and improved user engagement.

Designer with 4+ years of experience designing scalable digital products across B2C eCommerce, B2B SaaS platforms. Skilled in

UX research, information architecture, interaction design, and design systems, with proven ability to translate complex business

requirements into intuitive user experiences. Experienced in end to end product design from discovery to delivery, collaborating

with cross functional teams to drive conversion growth, operational efficiency, and improved user engagement.

Designer with 4+ years of experience designing scalable digital products across B2C eCommerce, B2B SaaS platforms. Skilled in UX research, information architecture, interaction design, and design systems, with proven ability to translate complex business requirements into intuitive user experiences. Experienced in end to end product design from discovery to delivery, collaborating with cross functional teams to drive conversion growth, operational efficiency, and improved user engagement.

Professional Experience

Specscart. (Manchester, UK)
06 Jan, 2023


Sr. UI/UX Designer
Led end to end product design lifecycle, from user research and discovery to prototyping and final implementation .

Redesigned the lens checkout experience, increasing user to cart conversion by 28% and reducing bounce rates by 12%.

Designed a centralised P O S and order management dashboard to streamline order tracking, returns, dispatch, and sales monitoring .

Built a scalable design system with reusable components, improving design consistency and developer collaboration .

Optimised mobile first experiences (82% of traffic) to align with user behaviour and improve conversions .

Reduced backend dependencies by 80% through improved product work flows and automation.

Specscart. (Manchester, UK)
06 Jan, 2023


Sr. UI/UX Designer
Led end to end product design lifecycle, from user research and discovery to prototyping and final implementation .

Redesigned the lens checkout experience, increasing user to cart conversion by 28% and reducing bounce rates by 12%.

Designed a centralised P O S and order management dashboard to streamline order tracking, returns, dispatch, and sales monitoring .

Built a scalable design system with reusable components, improving design consistency and developer collaboration .

Optimised mobile first experiences (82% of traffic) to align with user behaviour and improve conversions .

Reduced backend dependencies by 80% through improved product work flows and automation.

Transformative Learning Solutions (Gurgaon, India)
09 Aug, 2021- 29 Jul, 2022

UI/UX Designer
edesigned 20+ sales pages (web + mobile), improving layouts and checkout flows, reducing error rates (12%).
Collaborated with PMs and designers to overhaul navigation and design systems, achieving a 98% app store success rating. Created wireframes, prototypes, and tested flows, validating usability and improving task completion.
Designed responsive assets for campaigns (landing pages, emails, social), driving 15% higher event engagement.

ZAASH IT Consultancy Graduation Project (Doha, Qatar)
11 Jan - 11 May 2021

Visual Designer
esearched user needs and created wireframes and prototypes for client websites in food supply and education.
Designed responsive UIs with accessibility in mind, ensuring usability across devices.
Delivered brand-aligned visuals and social content, boosting client engagement (25–30%).

ZAASH IT Consultancy Graduation Project (Doha, Qatar)
11 Jan - 11 May 2021

Visual Designer
esearched user needs and created wireframes and prototypes for client websites in food supply and education.
Designed responsive UIs with accessibility in mind, ensuring usability across devices.
Delivered brand-aligned visuals and social content, boosting client engagement (25–30%).

Education

National Institute of Fashion Technology
2017 - 2021 (CGPA: 8.7)

Bachelor of Design in Fashion Communication

National Institute of Fashion Technology
2017 - 2021 (CGPA: 8.7)

Bachelor of Design in Fashion Communication

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